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  • Brand And Capital Gold Bring High Speed Hits To The Goodwood Festival Of Speed

    UK based, Mobile Data and Remote Access Specialists, Brand Communications Limited, joined up with Capital Gold Radio at the weekend to provide the greatest hits of the 60's, 70's and 80's over wireless LAN technologies at the Goodwood Festival of Speed - bringing a truly high speed experience to visitors

    HUNTINGDON - 30th June 2004

    Over 150,000 visitors attended the eleventh festival of speed - the biggest event of its type in the world, held in the picturesque parkland of Lord March's Goodwood estate. It proved to be a great celebration of the history of motor sport, from the earliest of steam carriages to the current Formula 1 cars and Motor bikes, the festival had everything a motor sports enthusiast would ever wish to see. The Festival is motor racing's equivalent of Ascot or Wimbledon: an extravaganza of sound and colour that has been described as 'the garden party of the Gods'.

    Brand Communications and Capital Gold FM were based in Brands Mobile Data Roadshow vehicle, enabling visitors to the event access to their email and the internet via Brand's latest remote access technologies. Brand also demonstrated their latest wi-fi solutions as well as providing visitors with the opportunity to get free Capital Radio MP3 downloads.

    Brands partnership with Capital Gold Radio brought the greatest hits of the 60's, 70's and 80's directly to visitors to the event. Capital Gold DJ's were able to grab a slice of the fast paced action by interviewing Sporting legends including Colin Macrae, and also catching up with George Lucas, the man behind 'Star Wars'!

    Martin Kendick, Brands Managing Director commented 'The Goodwood Festival of Speed is an action packed day out for everyone. By Brand being here for the three days, we hoped to get the message across that Mobile Data is not just about accessing data for your corporate requirements, its about keeping in touch and staying mobile wherever and whenever you are'.

    He went on to say 'The festivals focus is on speed, the speed of the cars and the thrill of the fast paced race. Brand wanted visitors to the event to also experience the speed of the Brands technologies and the speed at which people are now working thanks to Brands time saving technologies which enable access to desktop applications anytime, anywhere.'

    Visitors to the Brand and Capital Roadshow vehicle were also able to see one of the latest International F3000 racecars currently supporting the F1 championship, the car that Brand has been using to test Wireless LAN over handover speeds of 150 to 200mph and in less than 10 msec!

    About Brand Communications

    Brand Communications is a global leader in mobile data and remote access solutions. We develop, manufacture and market a range of leading mobile, remote office and site-to-site access solutions for all environments including ISDN, PSTN, Fixed Lines, Satellite, Wireless LANs, GSM, HSCSD and GPRS.

    Apollo has helped to significantly grow the number of active Mobile Data users worldwide and has delivered tangible paybacks to many networks and their users. More information can be found at http://www.brandcomms.com

    About Capital Radio Group

    Capital Radio is the UK's leading Commercial Radio group. The company began broadcasting in 1973 when it became one of the first licensed commercial stations. Since then it has expanded by aquition to operate 22 stations UK wide, it now broadcasts to over half the UK's adult population. Capital Radio has five branded networks - Capital FM Network, Capital Gold, XFM, Century FM and Choice FM.
    For further information please visit: www.capitalradio.com

    About Goodwood Festival of Speed

    The Goodwood festival of Speed, is the biggest and most diverse classic motorsports event in the motor sport social calendar. The principal attraction is the hillclimb competition which takes place on a 1.16 mile course on parkland roads in the grounds of Goodwood House. Here hundreds of different racing cars and bikes are put through their paces in a nail biting race to the finish. Coupled with this, Goodwood provides entertainment for everyone with a unique mix of close up motorsport and exceptional personal entertaining. For further information please visit: www.goodwood.co.uk

    For further information on Brand Communications Ltd, contact:

    Miss Amy Harrison
    Brand Communications Limited
    Trinity House
    Ermine Business Park
    Huntingdon
    Cambs, PE29 6XY

    Tel: +44 (0)1480 442100   Email: amyh@brandcomms.com

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